THE HM STORE / ALL OVER PAKISTAN
Attars worn all day, not just an hour.
Alcohol-free attars and concentrated perfume oils, bottled in small batches so every order is fresh — not stock that’s been sitting on a shelf.
EXPLORE THE STORE
Shop by Category
Starting with fragrance — built to grow into more.
Perfumes
The same fragrances, concentrated in a 50ml bottle for a stronger throw.
COMING NEXT →
Lifestyle
Future categories the brand will grow into, beyond fragrance.
COMING SOON →
The Current Collection
Two fragrances, two formats.
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Noor-e-Shahi Premium Attar
Attars Price range: ₨ 1,099 through ₨ 1,999 Select options This product has multiple variants. The options may be chosen on the product page -
Raaz-e-Shab
Attars Price range: ₨ 999 through ₨ 1,899 Select options This product has multiple variants. The options may be chosen on the product page
Why The HM Store
Start with attars, Build Something Bigger.
The HM Store began with two founders investing in stock and one founder running everything online. no big warehouse, no outsourced customer service. The first category is attars and perfume oils, the long-term plan is to grow into a recognizable Pakistani ecommerce brand.
OUR NORTH STAR
"Start with a product. Build a brand. Earn trust. Expand intelligently."
The HM Store is designed to become more than the first attar it sells.